Title: Making A Good Impression With Business Card and Letterhead Word Count: 327 Summary: Many corporations often neglect the importance of having a good business card and letterhead design. If you're unaware of the effectiveness of having a professionally designed business card and letterhead, do note that you can literally turn these two materials into an excellent, low-cost form of marketing and advertising tool. Keywords: marketing, branding, advertising, business card, letterhead Article Body: Many corporations often neglect the importance of having a good business card and letterhead design. If you're unaware of the effectiveness of having a professionally designed business card and letterhead, do note that you can literally turn these two materials into an excellent, low-cost form of marketing and advertising tool. In the highly competitive business world today, it is crucial that you show people how you value your business by handling the slightest thing professionally. Choosing The Right Design. It is best if you choose a design that reflects your nature of business. Make sure to keep your business card and letterhead design as simple as possible. Exaggerated graphics and fonts should be kept away as much as possible for easy referencing and readability. Create A Logo. Whether you’re running a big corporation or simply a small entrepreneur, it is always important that you create a custom logo to represent your business. All you need to do is to hire a professional creative designer to do the job for you or if you don’t have the budget to do so, you can always create a simple design yourself. Design Consistency. For a more professional approach, it is recommended that you keep all your business materials such as business cards, letterheads and envelopes in a consistent design. Colors, graphics and logos should be in a standard form and compliment each other. Business Attributes. Unnecessary business attributes should be kept away. Important business details such as phone number, address, email and company’s website address should be arranged and highlighted in the most suitable order so that people can easily get in touch with you. Double Check Your Design. Before sending your business card and letterhead for print-jobs, make sure to double-check your design for accuracy. You do not want to distribute a business card or a quotation to your client with inaccurate or outdated business details.





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